As most business owners know, creating an online presence is vital to reach potential customers. Building a website gives your business a home base on the internet. However, not all websites are ...
Better click-through rates (CTRs) – be it for ads, email or social media – mean higher relevancy, which we all know matters to every successful inbound marketing campaign. Increased CTRs are an ...
It can be difficult for a business to consistently publish on social media. With a social media calendar, you can maximize online communication with customers while reducing effort by planning ahead. ...
The average American spends more than 5 hours a day engaging with digital content, and more than half of that time is with a mobile device. Google is aware of how much time people spend on their ...
No one wants to get into a debate with a writer about the anguish of writer's block, but you know firsthand that the “content crunch” is rife with anxiety, too.
Instagram recently added a new algorithm that reorders images and videos appearing in a user’s feed based on their interests, as opposed to in chronological order. For the more than 400 million ...
Many businesses have become well versed in using Facebook and Twitter for marketing their companies and products, but may not be as familiar with Snapchat. Don’t miss out on a huge potential ...
Marketing on LinkedIn just got easier and more efficient. The network has debuted a new targeting feature for marketers which will allow them to use their own demographics and other data to reach ...
When Google changes the configuration of its letters to mark a national holiday - as it often does - people notice, comment and critique. So when Google makes a fundamental change, as it recently did ...