Did you know 77 percent of the American population has at least one social media profile? Around the world, over 2.34 billion people use social media, and this number is expected to continue growing. ...
Consumers are dropping their once universal habit of conducting local searches by typing the words “near me” in the browser. They now expect searches to automatically produce results near them. It’s ...
Today’s consumers engage with companies through many different channels, including physical stores, apps, social media, television commercials, websites, catalogues, and more. For any online content, ...
A targeted marketing campaign focuses on those who are most likely to use your product or service. Though you can target your campaign based on demographics, another detail to consider is whether ...
For small businesses, your website may be one of the most important ways to keep up with the competition, both big and small. However, for it to be effective, there are several elements that cannot ...
If you want to create a new website or revamp your existing site, one detail to consider is how much content you should place on your site's homepage. The answer varies based on a few different ...
With so many types of digital media readily available on the internet, it is important to produce content that instantly grabs the attention of prospective customers. To ensure your content is ...
You already know the way people consume their content has changed. Instead of CDs or iPods, people are listening to their favorite music through streaming services like Spotify and Pandora. Instead ...
When you visit a website, you may see a pop-up with information concerning the use of cookies (information generated and saved by the page). This pop-up is known as a cookie consent notice. It ...
