Unfortunately, no matter what industry you work in, it’s impossible to make everyone happy. With today’s technology however, it’s easier to have a small situation blown out of proportion and ...
Did you know 77 percent of the American population has at least one social media profile? Around the world, over 2.34 billion people use social media, and this number is expected to continue growing. ...
Consumers are dropping their once universal habit of conducting local searches by typing the words “near me” in the browser. They now expect searches to automatically produce results near them. It’s ...
Today’s consumers engage with companies through many different channels, including physical stores, apps, social media, television commercials, websites, catalogues, and more. For any online content, ...
The travel industry has long been an early adopter of digital technology, having helped travelers find and book trips online as soon as it was possible to do so. Technology has changed dramatically ...
No matter how common or convenient it is to complain about them, Millennials are vital to the success of almost every retailer. The Millennial Generation now spends a collective $600 billion a year ...
For a long time, creativity was the driving force in the world of marketing. In another life, advertising was the king of marketing and nearly 100% of that occupation was driven by the task of ...
As a marketer, could anything be better than getting a behind-the-scenes glimpse of a successful company? If so, it must be a glimpse that also reveals how that company is reconciling challenges just ...